Scott Rohrbach, REALTOR®
Market Square Realty

Listing Your Celebration Property for Sale

Some homeowners think that selling their own home will save money and give them an advantage over the REALTOR®-using majority.  Before you start down this complicated path, here are a few reasons why using a licensed real estate professional is important:

• You will be drastically limiting your exposure to potential buyers, which means it can take between 10 and 15 times longer to sell your home.  Houses that take a long time to sell usually sell for less because buyers believe there must be something wrong with them.
• Most buyers find negotiating with sellers extremely awkward, and therefore avoid For Sale By Owner situations.
• Most buyers use a REALTOR® in their home search, and most buyers' agents will typically not work with FSBOs because they will not be paid.  This means you will have to offer a selling commission to attract buyer's agents, which will cut into your expected "savings."
• Lack of negotiating experience can result in a lower selling price, or worse, a bungled contract and possible lawsuits.  It is probably unwise to pit your negotiating skills against those of experienced professionals.
• If you plan to use a lawyer to help you negotiate, your lawyer's fees could be considerably higher than a REALTOR's® commission. Unlike Realtors®, lawyers do not get paid for proactively representing your best interests or mediating delicate situations.
• You only pay a commission to your REALTOR® if they successfully sell your home at a price you are happy with.
• Your property will be featured on our website in real time with excellent internet search engine exposure.

Listing Preparation Guide (PDF):  Home Selling Tips From the Experts